logo
Our App
Membership
Workouts
Log inSign up
Our App
Membership
Workouts
iFIT launches the first official NordicTrack Tour de France Indoor Bike, in a limited edition.
Press

iFIT launches the first official NordicTrack Tour de France Indoor Bike, in a limited edition.

iFIT launches the first official NordicTrack Tour de France Indoor Bike, in a limited edition.

 

Paris, March 4, 2025 — NordicTrack + iFIT unveils the only officially licensed Tour de France Indoor Bike. Designed for cycling enthusiasts eager to experience the thrill of the Tour, this smart bike allows users to access high-level immersive training sessions from home via iFIT.

An indoor bike designed for a unique immersive experience!

The Tour de France, a legendary cycling event, embodies passion, performance, and self-improvement. Inspired by this iconic race, the NordicTrack Tour de France Indoor Bike combines an emblematic design with cutting-edge technology. The smart bike transports cycling enthusiasts into famous routes to train alongside renowned riders.

"We are proud to have created the only officially licensed Tour de France Indoor Bike on the market, offering cycling enthusiasts an immersive, authentic training experience. Thanks to iFIT technology, every pedal stroke brings users closer to the unique sensations of Tour riders—all from the comfort of their home," says Bart Muller, iFIT Chief International Officer.

The iFIT app enables users to ride alongside legendary athletes through breathtaking landscapes, such as the mountains of Mallorca, accompanied by some of the world's best cyclists. The program includes 20 sessions with professional coaching to help users achieve and maintain optimal fitness. Renowned professional coach and cyclist Kevin Poulton has designed an effective program incorporating both on-bike and off-bike sessions to improve performance. Legendary cyclists such as Nicholas Roche, Jens Voigt, Bradley Wiggins, Coryn Labecki, and Dani Rowe motivate amateur riders to share their experiences throughout the training journey!

We're excited to announce the launch of the new NordicTrack's officially licensed Tour de France Indoor Bike,” says Julien Goupil, Media and Partnerships Director of A.S.O. "NordicTrack has been an historic long term partner of the Tour de France and through this officially licensed Indoor Bike it brings the energy of the world's most iconic cycling race into the homes of cycling enthusiasts around the world.

Equipped with a freewheel, digital gear shifters, and road-style handlebars, this bike faithfully replicates the feel of outdoor riding. Its precise position adjustments and interchangeable pedals ensure optimal comfort and customization for each user. With its customizable digital gearing system and rear cassette adjustable up to 13 sprockets, the NordicTrack Tour de France Indoor Bike adapts to different training intensities. Its "Set it and forget it" mode allows riders to set a power target in watts, with the bike automatically adjusting resistance to maintain the desired performance level.

Available in a numbered limited edition, this bike is designed to provide Tour de France enthusiasts with the ultimate cycling experience from home.

  • Recommended price : €2,999
  • Availability: Immediately at www.NordicTrack.fr

Feel free to contact us for more information, visuals, or to schedule a product test.

About iFIT Inc.

iFIT is a global leader in intelligent fitness software, and NordicTrack is one of the most recognized names in fitness equipment. Together, they are dedicated to delivering the most advanced and personalized fitness experiences available. Their innovative products and immersive content are designed to inspire, motivate, and guide users at every level of their fitness journey. For more information, visit iFIT.com.

Press Contacts

Lea Dufrenne - Coline Pellegrinelli — +33 6 37 10 23 98

mail: ifitfrance@zenogroup.com

 

You might also like

Global Fitness Leader iFIT and U.S. Ski & Snowboard Announce New Partnership Through 2027

Global Fitness Leader iFIT and U.S. Ski & Snowboard Announce New Partnership Through 2027

Today U.S. Ski & Snowboard and iFIT, the global leader in exercise equipment and fitness content, officially announced a four-year partnership.

November 21, 2023

Read More
iFIT Announces New Reality Competition Series, Trainer Games, Available on Prime Video in the U.S. Starting January 2026

iFIT Announces New Reality Competition Series, Trainer Games, Available on Prime Video in the U.S. Starting January 2026

Park City, Utah — December 4, 2025 – iFIT, a global leader in intelligent fitness, today released the trailer for its bold expansion into television with Trainer Games, a six-episode reality competition series, available on Prime Video in the U.S.starting January 8, 2026 and included with a Prime membership.The series is executive produced by Nick Rigg (The Flip Off, Americans Big Deal, Tiny House Nation), Fred Pichel (Top Chef, Undercover Boss, The Amazing Race) who also serves as showrunner, iFIT's Michael Hamblin, and Eli Holzman and Aaron Saidman on behalf of Sony Pictures Television — Nonfiction (SPTNF). It is produced by iFIT, SPTNF, and Brass Monkeys Media, under their overall deal with Sony Pictures Television, who also distributes the series. Trainer Games brings together the grit of competition television and the spirit of fitness transformation in a high-stakes format that tests both physical endurance and mental strength.Hosted by Emmy-nominated TV host, actress and celebrity fitness entrepreneur Amanda Kloots (The Talk, Blue Bloods), Trainer Games chronicles ten elite competitors — Chari Hawkins, Chris Griffiths, Dan Holguin, Darryl Williams, Divinity Gaines, Heather Gollnick, Nick Ullman, Nikki Keys, Kori Sampson, and Yanessa Navarro — as they fight their way through treacherous challenges set against stunning backdrops of Mauritius, an island in the Indian Ocean known for its adventure landscapes.“Trainer Games embodies everything iFIT stands for - elite coaching, real transformation, and unforgettable experiences,” said Jeremy McCarty, Chief Subscription & Content Officer at iFIT and Trainer Games Executive Producer. “It's engaging from the very first challenges with athletes battling through unpredictable challenges, surprise twists with the pressure of competing for the most sought-after job in fitness: becoming an iFIT Trainer.”“Trainer Games is an extraordinary athletic endeavor and, alongside iFit, we've built a series that merges elevated competition with authentic transformation. We can't wait for audiences to witness these remarkable athletes on this journey,” said executive producer Nick Rigg of Brass Monkeys Media.Each episode pushes contestants through extreme physical tests measuring strength, agility, stamina, and determination. Mentorship throughout the competition comes from an elite roster of iFIT trainers, including Hannah Eden, Ashley Paulson, and John Peel, who lend their expertise, motivation, and real-world experience to guide contestants through the most demanding workouts of their lives.At the end of the season, one contestant will emerge victorious, earning the title of Trainer Games Champion, a $250,000 contract, and a place among iFIT's elite global trainer team.To follow along for episode releases, behind the scenes features, and workout challenges, visit trainergames.com. About iFIT Inc.iFIT Inc. is a global leader in fitness technology, pioneering connected fitness to help people live longer, healthier lives. With a community of more than 6 million athletes around the world, iFIT delivers immersive, personalized workout experiences at-home, on the go, and in the gym. Powered by a comprehensive ecosystem of proprietary software, innovative hardware, and engaging content, the iFIT platform brings fitness to life through its portfolio of brands: NordicTrack, ProForm, Freemotion, and the iFIT app. From cardio and strength training to recovery, iFIT empowers athletes at every stage of their fitness journey. For more information, visit iFIT.com. About Sony Pictures Television — NonfictionSony Pictures Television's nonfiction group is the feature documentary, premium content, and unscripted unit within Sony Pictures Television (SPT). Through ownership interests or production deals with companies Sharp Entertainment, The Intellectual Property Corporation (IPC), B17 Entertainment, 19 Entertainment, This Machine, Maxine Productions, Brass Monkeys Media, and Rebel Minds Media, the group creates and produces content in every genre of nonfiction programming for audiences worldwide.Key programs include Shark Tank and 19 Entertainment's global hit American Idol for ABC; Sharp Entertainment's 90 Day Fiancé franchise for TLC; IPC's Emmy Award-winning hit documentary series Leah Remini: Scientology & the Aftermath for A&E, With Love, Meghan for Netflix, Secrets of Playboy for A&E, Peabody Award winner We're Here for HBO, and Selena + Chef for HBO Max and Food Network; B17 Entertainment's Extracted for FOX, On Brand with Jimmy Fallon for NBC, Maxine's hit exposé Quiet on Set; This Machine's Academy Award-winning documentary Elton John: Never Too Late for Disney+, and Emmy Award nominated Martha for Netflix. Additionally, 19 Recordings has launched the music careers of platinum artists including Carrie Underwood, Kelly Clarkson, Daughtry, Fantasia, Phillip Phillips, Lauren Alaina, and more recently, Gabby Barrett, Chayce Beckham, Iam Tongi, and Jamal Roberts among many others. Media Contact: Edelman for iFIT iFIT@edelman.com

December 4, 2025

Read More
iFIT Inc. Partners with World Champion Olli Zeidler as Brand Ambassador and iFIT Trainer

iFIT Inc. Partners with World Champion Olli Zeidler as Brand Ambassador and iFIT Trainer

iFIT Inc., a global leader in connected fitness and interactive content, proudly announces a new global ambassadorship with elite German rower and Olympic champion Oliver Zeidler. This announcement coincides with NordicTrack's 50th anniversary celebration, as the brand continues its mission to deliver immersive, science-backed fitness experiences that empower athletes across the globe.

November 12, 2025

Read More
See More

Get the iFIT app

iFIT for Equipment

Follow Us

Social Icon - Youtube
Social Icon - Pinterest
Social Icon - Facebook
Social Icon - X (Twitter)
Instagram

Our Company

About UsOur LeadershipScience CouncilCareersNewsroomBlogShop

Support

Help CenterStatusContact

Legal

AccessibilityConsumer Health Data NoticeMobile TermsPrivacy PolicyTerms of Use

Copyright© 2025 iFIT Inc.